Digital Platform can play a crucial role in creating visibility between food safety certified suppliers and buyers in the food supply chain. Connecting Certified farm produce to the Market Place via a Digital Platform” with the objective of increase in income for the farmers/processors and facilitating safe food for the consumers

Challenges in the identification, procurement, and export of quality and certified food products

• Sourcing of quality & certified produce is a real pain point for the buyers and similarly finding premium buyers is a pain point for the producers. Exporters, importers, and domestic premium buyers are looking for digital connectivity for procuring quality products conforming to international standards such as Global G.A.P, IndG.A.P, Organic NPOP, Organic NOP, FSSC22000, ISO 22000, BRC Global Food, Fair Trade, Rain Forest alliance, Social Accountability International, etc.
• Awareness of the export documentation for Agri commodities.

Technology can play a crucial role in facilitating the visibility of both suppliers and buyers. Both will have global access beyond borders. This can reduce the role of middlemen and thereby facilitate income increase for the suppliers and reduced cost to the buyers.

The focus is on not only the export market but also the domestic premium market which is ready to pay a price for quality & safe produce.

How the Platform works

• Food safety-certified suppliers can upload information about the origin, production methods, certifications and quality of their products
• Buyers can access this information to ensure compliances with food safety standards and other regulatory requirements. This traceability and transparency helps build trust between suppliers and buyers and promotes responsible sourcing practices
• In the next phase, an echo system will be created in such a way that suppliers can be digitally audited and monitored online by the buyers, which will include a mini data storage device that is linked to the product-related data shared with applications like QR code, etc., which will serve as a digital identifier on a physical product.
• Face-to-face video communication between the certified producers and the buyers to facilitate trade deals.
• Update on Export and Import documentation on Agri Commodities.

Overall, KrishiGAP platform provide a digital infrastructure that connects suppliers and buyers, enabling increased visibility, transparency, efficiency, increase in income to the framers/processors , safe food to the consumers ,improved supply chain and customer satisfaction